TechnicalRx gets you full value!
Google Analytics is a fairly basic installation, in general, and most people can do this. However, obtaining it’s full potential value is where it becomes challenging and requires a seasoned analytics person. Actually, many businesses are not getting all the benefits of this potentially powerful tool. The fact is, Google Analytics requires frequent monitoring and management as changes to the website are done, pages are altered or added, and new campaigns launch. Our goal is to make sure your analytics implementation is properly configured and the data is analyzed correctly to deliver the full value.
The payoff with Google Analytics isn’t just report creation, but rather in their interpretation. Understanding metrics is simplified when utilizing a digital strategy, and your website KPIs (Key Performance Indicators) are clearly defined goals. Armed with the proper view of your existing metrics, TechnicalRx can help your business assess the data you can utilize to draw more visitors and target specific new potential customers, and how to react to and interpret the results you’re seeing.
Zero cost does not equal zero value.
Google Analytics is a free tool, yet it offers multiple advanced features, like integration with platforms like Google AdWords. Google Analytics can tell you who found your site, how they found it, what they found, when they found it, and where they came from. It can tell you who converted and who dropped off, and who you need to remarket. You can get valuable insight of your visitor traffic with Custom Reporting, Advanced Segmentation, and other advanced features.